37 posts tagged Advocacy

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Pedego Electric Bikes’ Don DiCostanzo

Aging Baby Boomers make for a big fat market opportunity for electric bikes and Don DiCostanzo is well positioned to exploit this opportunity. He's the founder of Pedego Electric Bikes based in Fountain Valley, California and they're growing about as fast as any company can. But is it the market size, the demographics, the rolling hills across much of California, or the popularity of all bikes right now? Don would say it's because the bikes are fun to ride. There's a lot more to ... Continue Reading

Martha Roskowski, the Green Lane Project

Are you creating new bike infrastructure for the one percent? That's what most cities do as they begin to move from planning to implementation. To get more people out of their cars and riding bikes, you've gotta build the right infrastructure. If Memphis can do it, certainly it can be done in your home town. That's the goal of the Green Lane Project which Martha Roskowski runs — showing the world how to build safer bike infrastructure. The Green Lane Project is part of People ... Continue Reading

Leah Shahum, SFBC

She's the Executive Director of the San Francisco Bicycle Coalition and a board member of the national Alliance for Biking and Walking — meet Leah Shahum. I sat in on a session in Washington D.C. earlier this year at the National Bike Summit where Leah was sharing her stories of building a vibrant cycling community. I knew right then I had to get her on the show. It would be Jeff Miller at the Alliance who would make the introduction. San Francisco is a Gold-level Bicycle Friendly ... Continue Reading

Summit Sentiments

The Bloomberg Administration is in its final months, but NYC Transportation Commissioner Janette Sadik-Kahn had nothing to say about where she'll land next. She has little to worry about; JSK will land on her feet in some major metropolitan area. Today vital cities are competing for the companies that provide the modern high-tech jobs that attract people who want to walk their neighborhoods and bike to work. The era of aspiring to a big house miles out of town that comes with a long commute ... Continue Reading